Public Sector - Central Government Research
Customer Research
Ensuring consistently high levels of service delivery that meet public needs and expectations can present a significant challenge to central government departments and agencies. Research, both qualitative and quantitative, can be used at different stages of the service delivery cycle to:
- ascertain the standards expected from customers
- identify and understand key drivers of customer satisfaction
- measure whether service standards are being delivered and provide evidence for targets
- explore the reasons behind customer dissatisfaction to inform future improvement plans
- test new initiatives
At ORC International we work extensively for central government departments and agencies to help them implement and monitor service delivery improvements covering all these different aspects.
Examples of recent customer research projects include:
- The DVO Group – private motorist survey
- Met office – key markets customer research
- The impact of Charter Mark on satisfaction with public services
- Customer satisfaction research for HM Courts Service
- National Savings and Investment - customer research administration
- Health and Safety Laboratory - customer research
Click here to contact the public sector team >>
Alternatively, contact Marketing on 020 7675 1151 or e-mail website@orc.co.uk