Customer Research
Customer Satisfaction Research for the Private Sector
Our Approach
Our approach is based on the following principles:
- Tailor made approach, using qualitative research and other sources to ensure the correct measures are included
- Using the latest technology to ensure data is collected as soon as possible after the customer experience – closer to the “moment of truth”
- Using project portals to deliver faster feedback – enabling tactical and strategic decisions to be taken quickly and effectively
- Key Driver Analysis to identify what is important to customers
- Benchmarking your results against other private sector organisations
- The potential to maximise the learnings from your customer satisfaction data, by complementing it with mystery assessment or linking it to employee satisfaction, sales and other business data
- Working with clients to ensure appropriate communication to all levels of the organisation
- Working with clients to achieve support and buy-in from all levels
- Providing clear recommendations and improvement actions
Click here to enquire about our customer research services >>
Alternatively, contact Marketing on 020 7675 1151 or e-mail website@orc.co.uk
